Building a $2,000,000 Business Plan for a Creator in 62 Mins | 061
In this episode, Justin Moore reveals how he built a $600,000 annual business from sponsorship coaching.
Justin walks me through his business - from the on-demand course and audit tool that bring in new clients, to his high-touch coaching program that transforms how creators approach brand deals. Then I help him map out a path to $2 million in revenue by leveraging his upcoming book and optimizing his funnel.
You'll learn about growing through referrals, using smart tools to attract ideal clients, and finding the balance between aggressive growth and keeping what works.
Timestamps:
00:00 Introduction
01:13 Revenue Growth: From $88K to $600K+
05:33 Building an Effective Marketing Funnel
09:01 Newsletter Growth Strategy
18:30 Creating Tools That Convert
22:12 How to Prioritize Tasks as a Creator
23:51 Transitioning from Side Project to Real Business
28:29 Setting Work-Life Balance Goals as a Creator
29:41 Using a Book to Scale Your Business
31:17 Will Writing a Book Hurt Your Business?
33:11 How to Package and Position a Book
35:25 Why Word of Mouth Matters for Books
39:39 Optimizing Your Revenue Streams
43:33 Top of Funnel Marketing Strategies that Work
01:00:12 Closing Thoughts
If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.
Learn more about The Nathan Barry Show: https://nathanbarry.com/show
Follow Nathan:
Instagram: https://www.instagram.com/nathanbarry
LinkedIn: https://www.linkedin.com/in/nathanbarry
Website: https://nathanbarry.com
Follow Justin:
Instagram: https://www.instagram.com/creatorwizard
Website: https://www.creatorwizard.com
LinkedIn: https://www.linkedin.com/in/justinnmoore
Featured in this episode:
Sponsor Magnet (Book): https://www.sponsormagnet.com
Morning Brew: https://www.morningbrew.com
Spark Loop: https://www.sparkloop.app
Creator Network: https://creatornetwork.kit.com
Pat Flynn: https://www.patflynn.com
Jay Clouse: https://creatorscience.com
Atomic Habits (Book): https://jamesclear.com/atomic-habits
Dan Martell: https://www.danmartell.com
Buy Back Your Time (Book): https://www.buybackyourtime.com
Tiago Forte's Essay: https://fortelabs.com/blog/the-financial-reality-of-a-traditionally-published-book-a-complete-breakdown
Bonnie Christine: https://www.bonniechristine.com
Darrell Vesterfelt: https://darrellvesterfelt.com
Brian Harris (Growth Tools): https://growthtools.com
HubSpot: https://www.hubspot.com
Buffer: https://www.buffer.com
Creator Flywheels Course: https://creatorflywheels.com
Highlights:
16:31 How to Make Money Online
19:55 Why Tools Are Great Lead Magnets
23:11 Time Management Tips for Creators
25:49 Getting Past Startup Trauma as a Creator
33:10 The Strategy Behind Successful Book Launches
48:45 Choosing Between Multiple Products vs One Focus
